Foundations

Alignment

Everyone.
On the same page.
At all times.

Cover all vital functions from the very start.

Misalignment can stall progress and break up great teams and projects.
This workshop sets a clear foundation for aligning objectives and functions, making sure everyone understands who’s doing what and why.
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All together now.

Aligning people on core functions and shared goals.

We’ll start with your core functions. Some hats can be too big, ignored, or not worn at the right time. In a startup, it’s less about the roles and more about covering the essential functions that keep you moving forward. Innovation happens when you and your team focus on what can be done—not what’s been done before.
The hats
you wear
We’ll start with your core functions. Some hats can be too big, ignored, or not worn at the right time. We’ll make sure every core function is covered.
The work
you do
We connect the work you do for your product, brand, and market. Next, we’ll prioritise the tasks that strengthen these connections.
Reframing
the solution
We’ll revisit the product architecture and make sure that everything you do aligns with customer needs and your long-term objectives.
Expected
Outcome
A unified vision that aligns the entire team’s efforts.
Clear roles and responsibilities across every function—no overlap, no gaps.
A stronger, more focused team ready to execute on shared goals.
A solid foundation for future discussions and workshops.
Meet your guide.
I'm Alin Buda, the founder of Transdimensional, a Design Generalist and alumnus of Section School.

With twenty years of experience creating products and services, I started Paradigm Foundations to help startups like yours build better products - smarter and faster.

Let’s work together, side by side, to strengthen your foundation and turn your vision into reality.

Feel free to connect or reach out anytime. I’m here to help!

Trusted by brave founders like you

My product was growing slowly, but Foundations has put me on the right track. As a solopreneur, I’ve learned to step back, take a fresh look at things, and truly understand my customers—it’s been a game-changer for me.

When juggling code, marketing, and support tickets, losing sight of your business is easy.
But now, I can see how my product meets my customers’ needs. I’m making smarter decisions; everything I do now feels clearer and delivers better results.
Our product is a complex mix, and the competition we’re up against is fierce.
Our vision is to disrupt a market that’s gotten too comfortable.

Open source is the future, and the Paradigm Foundations gave us the needed structure.

We’ve learned how our products connect, developed a clearer internal language, and gained access to simple tools so we can move quickly and build the right things.

Start here.
Work smarter, fund faster, and build better.

This program is tailored to you. Focused delivery. Everything is designed to meet your needs.
01
About the
Program.
Four workshops. Three hours each. Spread across four days. All sessions are recorded, nothing gets lost.
02
We learn,
you prepare.
We schedule a conversation to learn about how you can get the most out of our program.
03
Together,
we work.
In-person or online, we roll up our sleeves and make progress happen.
All hands, all in. Let's go!
04
Start here,
start now.
You don't need a credit card. Just click below, complete the survey, and we’ll do the rest.

Start now

Build smarter, faster, better.

£2450 + VAT
Early bird pricing

Questions
you should ask.

What's the difference between a product and a shiny idea with a cool prototype? Is our product solving problems people care about? Are people willing to pay for our services?
How do we build a business around it? Are we ready to scale? How do we build a robust infrastructure? Can we supercharge our go-to-market strategy? How can we turn our product into a profitable, sustainable business?
Can we paint a vivid/consistent picture that our team understands? Are we simplifying, clarifying, and repeating until it sticks? Does the Engineering team understand the lingo Design, Product, and Marketing people/teams are speaking? Is everyone speaking Business?
Are we aligning our goals with our customers' goals? Are those goals resulting in something our customers are willing to pay for? How can we stay aligned on this?
What benefit do we deliver? What's our actual product? Are we building an ecosystem? Is our product a great infrastructure for our services? When should we involve a designer, a software engineer and a marketer? How do we decide what gets prioritised?
Can our customers find us? Are we standing out [from Day One] or just blending in? Are we solving real problems and keeping our brand relevant? Are we building sustainability into our DNA?
Are we raising a wild horse? Is our brand our true promise? Are we keeping, protecting, and growing it consistently at every touchpoint? Are we differentiated, relevant and sustainable? How can we measure our perceived value?
Are we considering all variables in our GTM? Can we improve it? How do we connect our core product with the differentiator?
Are we positioning our product[s] strategically by understanding the market, knowing our competition, and carving out a niche we can own and defend? Can we scale?
Are we guarding them like our business depends on them? Are we controlling costs, pricing smartly, and ensuring value trumps cheap every day of the week?
If you have any question related to the program, please send an email to questions@foundations.work

From the Blog.

Groundwork

The Big Alignment. 

Startup life is relentless—limited resources, constant experimentation, and everyone wearing too many hats under crushing pressure. The bold embrace it, but the successful teams do more: they align. They find common ground, a shared language, and a way to leverage each other’s strengths.
Read more
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